One World One Family
As part of our CDM Suite, we translate OWOF’s bold impact into a cohesive visual system across their socials. Every post is treated as a building block of trust — static carousels, occasion-driven graphics, and carefully designed visuals that echo their mission. It’s the quiet, consistent layer of storytelling that ensures their service is seen, remembered, and aligned with the strength of their brand.
PART 2 : CAMPAIGN
For OWOF’s Concert for a Cause USA Tour, we ran a full-scale paid media campaign designed to balance entertainment with a deeper call to service.
We executed a geo-targeted paid strategy, leveraging location-based segmentation and interest clustering. The creative assets were structured to drive awareness and bookings, with placements optimized for link clicks and non-converting lookalikes excluded.
Result: a CPC of $0.32, an exceptional figure in the event category — well below industry benchmarks. Proof that the right strategy can turn service into something both scalable and desirable.
PART 3 : PRODUCTIONS
Beyond the daily content rhythm, we collaborate with OWOF on their impact films and showcases. These aren’t just updates; they’re cinematic narratives of service in action. From hospitals in rural Bengal to schools across India, we’ve helped capture and project their reach in a way that resonates globally. Each film is built to move audiences, deepen trust, and inspire participation in their mission.